Highest risk U.S. Consumer Product Safety Commission

Lifetime Brands Built Luum Light Up Tumblers recall: Risk of Choking and Battery Ingestion Hazards

Recall published 7 months ago

Risk of Choking and Battery Ingestion Hazards

Lifetime Brands Consumer products — recalled consumer productsLifetime Brands Consumer products — recalled consumer products (photo 2)Lifetime Brands Consumer products — recalled consumer products (photo 3)Lifetime Brands Consumer products — recalled consumer products (photo 4)
4 photos published by U.S. Consumer Product Safety Commission with the recall notice.

The hazard: Button battery hazard

The hazard in this recall is a button or coin-cell battery a child can reach, and it is one of the few product hazards where serious injury happens in hours rather than days.

What the notice says: The recalled LED tumblers can break, making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Why it matters: The battery compartment can be opened by a child, or the cell can work loose. A swallowed coin-cell battery generates an alkaline burn where it lodges and can damage the oesophagus within a couple of hours — while the child still looks well.

Symptoms and when to call a doctor

A swallowed button battery is an emergency. Go straight to an emergency department; do not induce vomiting and do not give food or drink unless staff tell you to. The National Battery Ingestion Hotline on 800-498-8666 takes calls around the clock. Early signs can be as vague as drooling, refusing food, coughing, gagging or chest pain, and a child who swallowed one unobserved may show nothing at all at first.

This page is general information, not medical advice. If you feel unwell, a clinician who can see you is the only person able to judge your case.

Recall details

Recall number
10664
Published
March 19, 2026
Risk level
CPSC recall
Status
Active recall
Issued by
U.S. Consumer Product Safety Commission
Brand
Lifetime Brands
Product type
Consumer products
Units affected
About 75,700
Distribution
Nationwide
Sold at
Winn-Dixie, Nordstrom, Kroger, Meijer, Hy-Vee
Made in
China
UPC codes
843461115513, 843461115551, 843461115520, 843461115537, 843461115544, 843461115568, 843461121002, 843461121019, 843461121026, 843461121033, 843461121040, 843461121057, 843461116374, 843461116381, 843461116398
Reports of harm
Lifetime Brands has received one report of a child gaining access to the tumbler's button cell battery and putting it in the mouth. No injuries have been reported.

Products covered by this recall

This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. "lumm," the tumbler's theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers' underside or hangtag: LUUM Tumbler Theme Capacity Item # UPC FESTIVE FOREST 18 oz 5323719 843461115513 MERRY GLOW 18 oz 5323721 843461115551 LET IT SNOW 18 oz 5323722 843461115520 WINTER BLOOM 18 oz 5323723 843461115537 MERRY MAGIC 18 oz 5323724 843461115544 JOLLY JOURNEY 18 oz 5323725 843461115568 HEART N STARS 18 oz 5331965 843461121002 USA 18 oz 5331966 843461121019 STARS 18 oz 5331967 843461121026 FLAG 18 oz 5331968 843461121033 WINDMILL 18 oz 5331969 843461121040 BLUE FIREWORKS 18 oz 5331974 843461121057 FESTIVE FOREST 16 oz 5324497 843461116374 MERRY GLOW 16 oz 5324498 843461116381 LET IT SNOW 16 oz 5324499 843461116398

Check your product

The notice names 17 codes you can read straight off the package. Type the one printed on yours and the list below narrows to it.

UPC / barcode

Read the twelve digits under the barcode on the package.

  • 843461115513
  • 843461115551
  • 843461115520
  • 843461115537
  • 843461115544
  • 843461115568
  • 843461121002
  • 843461121019
  • 843461121026
  • 843461121033
  • 843461121040
  • 843461121057
  • 843461116374
  • 843461116381
  • 843461116398

Package size

Match the net weight or the piece count on the front of the pack.

  • 16 oz
  • 18 oz

Codes are lifted verbatim from the CPSC — Consumer Product Safety Commission notice. A code that is missing here may still be covered — the official notice is the complete list.

What to do about Button battery

Lifetime Brands — The hazard in this recall is a button or coin-cell battery a child can reach, and it is one of the few product hazards where serious injury happens in hours rather than days.

  1. Take the product away from children now, before reading the rest of this page.
  2. If a battery is missing from the product, treat that as a possible ingestion and go to an emergency department.
  3. Do not tape the compartment shut and carry on — the remedy on this page exists because that does not hold.
  4. Store loose coin cells, new and used, out of reach and out of sight, and dispose of spent ones the same day.

Claiming your refund, repair or replacement

The recalling company decides the remedy and funds it. You should never pay for a recall repair or for return shipping.

  • Use the company contact on this page first. Most firms run a dedicated recall page with a claim form that is far quicker than their main support line.
  • If the company stops responding, escalate to the CPSC. Firms under a recall order have reporting duties to the agency.
  • Have the model number, the date code and your photos ready. Many companies issue store credit by default — ask for cash or a card reversal if you would rather have it.
  • No receipt? Say so. Recall refunds are routinely paid without proof of purchase, because the hazard is what triggers the obligation.

Remedy named in the notice: Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall. Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedure.

Company contact: Lifetime Brands toll-free at 888-561-2269 from 9 a.m. to 5 p.m. ET Monday through Friday, email at [email protected], or online at https://www.builtny.com/pages/recall or www.builtny.com and click "Recall" at the bottom of the page for more information.

The official notice

This page summarises a notice published by U.S. Consumer Product Safety Commission. The agency notice is the authoritative version — read it before you act, and treat it as the final word if anything here looks different.

Open the CPSC — Consumer Product Safety Commission record U.S. Consumer Product Safety Commission recalls

Questions people ask about this recall

Why was Lifetime Brands consumer products recalled?

Risk of Choking and Battery Ingestion Hazards The recalled LED tumblers can break, making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

How do I know if I have the recalled product?

Match the codes printed on your package against the notice: UPC 843461115513, 843461115551, 843461115520. If the code on your package is not on that list, your unit is outside the recall.

What should I do with it right now?

Take the product away from children now, before reading the rest of this page.

Can I get my money back?

The notice says: Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall. Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by…

Where was the recalled product sold?

It was distributed nationwide, including at Winn-Dixie, Nordstrom, Kroger, Meijer.

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