Highest risk U.S. Consumer Product Safety Commission

Bettina Doll Set with Magic Light Unicorn recall: The doll sets violate the mandatory standard for toys because the battery

Recall published 12 months ago

The doll sets violate the mandatory standard for toys because the battery compartment of the unicorn contains button cell batteries that can be easily accessed by children. When…

Consumer products — recalled consumer productsConsumer products — recalled consumer products (photo 2)Consumer products — recalled consumer products (photo 3)
3 photos published by U.S. Consumer Product Safety Commission with the recall notice.

The hazard: Button battery hazard

Accessible button batteries prompted this notice. The danger is not the size of the cell but the current it still carries after the toy has stopped working.

What the notice says: The doll sets violate the mandatory standard for toys because the battery compartment of the unicorn contains button cell batteries that can be easily accessed by children. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Why it matters: The battery compartment can be opened by a child, or the cell can work loose. A swallowed coin-cell battery generates an alkaline burn where it lodges and can damage the oesophagus within a couple of hours — while the child still looks well.

Symptoms and when to call a doctor

A swallowed button battery is an emergency. Go straight to an emergency department; do not induce vomiting and do not give food or drink unless staff tell you to. The National Battery Ingestion Hotline on 800-498-8666 takes calls around the clock. Early signs can be as vague as drooling, refusing food, coughing, gagging or chest pain, and a child who swallowed one unobserved may show nothing at all at first.

This page is general information, not medical advice. If you feel unwell, a clinician who can see you is the only person able to judge your case.

Recall details

Recall number
10480
Published
November 13, 2025
Risk level
CPSC recall
Status
Active recall
Issued by
U.S. Consumer Product Safety Commission
Product type
Consumer products
Units affected
About 380
Sold at
Amazon
Made in
China

Products covered by this recall

This recall involves Bettina Doll Set with Magic Light Unicorn. The Magic Light Unicorn is white with multi-colored hair and a pink saddle, and the doll has a pink dress. The unicorn is 10 inches long and 9.5 inches tall, and the doll is 12 inches tall. There is a pink toy hairbrush included with the set.

What to do about Button battery

Accessible button batteries prompted this notice. The danger is not the size of the cell but the current it still carries after the toy has stopped working.

  1. Take the product away from children now, before reading the rest of this page.
  2. Follow the company’s remedy for the product itself and keep the packaging until the claim is settled.
  3. If a battery is missing from the product, treat that as a possible ingestion and go to an emergency department.
  4. Do not tape the compartment shut and carry on — the remedy on this page exists because that does not hold.

If the claim stalls

Most recall claims are paid without argument. The ones that stall usually stall for a reason you can fix.

  • Check you used the recall channel rather than ordinary customer support — the two queues rarely talk to each other.
  • If the company is unresponsive or has stopped trading, report it to the CPSC at SaferProducts.gov, and try the retailer in parallel.
  • Paid by card? A chargeback for goods that are unfit for sale is a legitimate fallback once the company has had a fair chance.
  • Send the photos they asked for in the format they asked for. A missing date code is the single commonest reason a claim sits unprocessed.

Remedy named in the notice: Consumers should immediately take the doll sets away from children, stop using the recalled toys and remove and properly dispose of the batteries. Consumers will be asked to throw the unicorn away and send a photo of the disposed product to [email protected] to receive a full refund.

Company contact: Shantou Chenghai Xingzigu Toy Industry by email at [email protected].

The official notice

This page summarises a notice published by U.S. Consumer Product Safety Commission. The agency notice is the authoritative version — read it before you act, and treat it as the final word if anything here looks different.

Open the CPSC — Consumer Product Safety Commission record U.S. Consumer Product Safety Commission recalls

Questions people ask about this recall

Why was Consumer products recalled?

The doll sets violate the mandatory standard for toys because the battery compartment of the unicorn contains button cell batteries that can be easily accessed by children. When… The doll sets violate the mandatory standard for toys because the battery compartment of the unicorn contains button cell batteries that can be easily accessed by children. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

How do I know if I have the recalled product?

The notice does not publish package codes for this recall. Compare the product name, size and the purchase window against the official CPSC — Consumer Product Safety Commission record, and contact the company if you are unsure.

What should I do with it right now?

Take the product away from children now, before reading the rest of this page.

Can I get my money back?

The notice says: Consumers should immediately take the doll sets away from children, stop using the recalled toys and remove and properly dispose of the batteries. Consumers will be asked to throw the unicorn away and send a photo of the disposed product to [email protected] to receive a full refund.

Related recalls