Firehook Crackers recall: Undeclared Sesame
Undeclared Sesame

The hazard: Undeclared sesame
The product contains sesame that the packaging never declared. If nobody in your home avoids sesame, there is no health reason to throw it away — though the refund still stands.
What the notice says: People who have an allergy or severe sensitivity to sesame run the risk of serious or life-threatening allergic reaction if they consume these products.
Why it matters: The label does not declare sesame, so anyone who reads labels to avoid it has no way of knowing it is in there. For people without that allergy the product is safe to eat.
Symptoms and when to call a doctor
An undeclared allergen is a danger only to people allergic or intolerant to that ingredient. For everyone else the food is safe. Reactions range from an itchy mouth, hives, stomach cramps or vomiting through to anaphylaxis — swelling of the lips, tongue or throat, a tight chest, wheezing, a sudden drop in blood pressure or collapse. If anaphylaxis is suspected, use an epinephrine auto-injector straight away and call 911, even if the symptoms seem to settle, because a second wave can follow hours later.
This page is general information, not medical advice. If you feel unwell, a clinician who can see you is the only person able to judge your case.
Recall details
- Published
- June 4, 2025
- Risk level
- Elevated risk
- Issued by
- U.S. Food and Drug Administration
- Brand
- Firehook
- Product type
- Bakery
- Distribution
- Connecticut, Massachusetts, Maryland, Maine, North Carolina, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Virginia
- UPC codes
- 899055000635
- Reports of harm
- No illnesses have been reported to date in connection with this problem.
Products covered by this recall
Crackers
What the company announced
Firehook of Virginia is recalling one lot of Firehook brand Classic Sea Salt Organic Crackers because they may contain undeclared sesame. People who have an allergy or severe sensitivity to sesame run the risk of serious or life-threatening allergic reaction if they consume these products.
The Firehook artisan baked Classic Sea Salt Crackers 8oz come in a clear package with a Best By Date of 09/29/25, and a UPC code 8 99055 00063 5.
The crackers were sold at retail stores in CT, MA, MD, ME, NC, NH, NJ, NY, PA, RI, and VA.
The recall was initiated on 5/30/2025 after it was discovered that the sesame-containing product was distributed in packaging that did not reveal the presence of sesame. Subsequent investigation indicates that the problem was caused by a temporary breakdown in the company’s production and packaging processes causing the wrong labels to be applied to the product.
No illnesses have been reported to date in connection with this problem. Please see the pictures below for further identification.
Consumers who have purchased 8 ounce packages of Firehook brand Classic Sea Salt Crackers with a Best By Date of 9/29/25 are urged to return them to the place of purchase for a full refund. Consumers with questions may contact the company at 1-888-580-0745 Monday – Friday 8:00 am – 4:00 pm EST.
Reproduced from the company announcement posted on fda.gov. Links and contact forms in the original are not repeated here; the official notice below has them.
Check your product
The notice names 5 codes you can read straight off the package. Type the one printed on yours and the list below narrows to it.
UPC / barcode
Read the twelve digits under the barcode on the package.
- 899055000635
Best-by / use-by date
Printed beside the lot code, not on the price sticker.
- 09/29/25
- 9/29/25
Package size
Match the net weight or the piece count on the front of the pack.
- 8 oz
- 8 ounce
Codes are lifted verbatim from the FDA — Company recall announcements notice. A code that is missing here may still be covered — the official notice is the complete list.
What to do about Sesame
Firehook — The product contains sesame that the packaging never declared. If nobody in your home avoids sesame, there is no health reason to throw it away — though the refund still stands.
- If anyone in your household avoids sesame, stop serving the product immediately and check whether any was used in food already prepared.
- Make sure the household epinephrine auto-injector is where it should be and in date, if someone here carries one.
- If a reaction has already happened, report it to the FDA through its consumer complaint coordinator so the case is attached to this recall.
- Tell anyone else who eats from your kitchen, including childminders, schools and anyone catering an event you contributed to.
Getting a refund without the pack
The commonest reason people skip the refund is that they have already thrown the item away. That rarely matters.
- A photo of the label and lot code is accepted by most grocers, and so is a card statement line showing the purchase.
- Store credit is often offered first. You can ask for the original payment method instead, and it is normally granted.
- No photo either? Ask anyway. Grocery chains settle recall refunds at the service desk because disputing them costs more than paying them.
- For a multi-pack or a case, ask for the full purchase price rather than a per-unit figure — the recall covers what you paid.
Remedy named in the notice: Consumers who have purchased 8 ounce packages of Firehook brand Classic Sea Salt Crackers with a Best By Date of 9/29/25 are urged to return them to the place of purchase for a full refund.
Company contact: Firehook of Virginia — Consumers: Firehook of Virginia, 888-580-0745 — Media: Brent Fowler, 888-580-0745
The official notice
This page summarises a notice published by U.S. Food and Drug Administration. The agency notice is the authoritative version — read it before you act, and treat it as the final word if anything here looks different.
Open the FDA — Company recall announcements record U.S. Food and Drug Administration recalls
Questions people ask about this recall
Why was Firehook bakery recalled?
Undeclared Sesame People who have an allergy or severe sensitivity to sesame run the risk of serious or life-threatening allergic reaction if they consume these products.
How do I know if I have the recalled product?
Match the codes printed on your package against the notice: UPC 899055000635; best-by date 09/29/25 or 9/29/25. If the code on your package is not on that list, your unit is outside the recall.
What should I do with it right now?
If anyone in your household avoids sesame, stop serving the product immediately and check whether any was used in food already prepared.
Can I get my money back?
The notice says: Consumers who have purchased 8 ounce packages of Firehook brand Classic Sea Salt Crackers with a Best By Date of 9/29/25 are urged to return them to the place of purchase for a full refund.
Which states were affected?
The notice lists Connecticut, Massachusetts, Maryland, Maine, North Carolina, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Virginia.
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